Francisco Delgado Sarria
📍 Dublin, Ireland
eCRM Executive at Smartbox Group | Digital Marketing & Automation Specialist
🔗 LinkedIn

As an eCRM Executive at Smartbox Group in Dublin, I lead the strategy and execution of data-driven CRM campaigns for Belgium and the Netherlands. From newsletters and automated journeys to online contests and engagement initiatives, I design and optimize customer experiences that boost retention and deliver measurable impact.

Working closely with design, trading, legal, and brand teams, I ensure every campaign aligns with business goals and market strategy. Passionate about automation, email marketing, and digital growth, I focus on building efficient CRM systems that maximize engagement and ROI.

Core strengths:

• Email marketing strategy and automation
• Customer engagement and lifecycle campaigns
• Data analysis and performance optimization
• Cross-functional project coordination
• Content and creative optimization